High stakes and heightened emotions are characteristic of competitive sport, particularly at the highest level. For those who operate in elite and professional sport the presence of stress seems ubiquitous. Coaches and athletes alike regularly face high pressure scenarios where there is a great deal of expectation and much riding on the outcome. Anticipation of an important event, such as a big game, major competition, or selection trials naturally inspire a host of feelings, thoughts, and emotions, ranging from excitement to anxiety and even dread, sometimes simultaneously! In this post we explore how we can equip ourselves and help our athletes to meet the psychological and emotional challenges we will inevitably face on the journey.